Key information

  • The average cost of a planning application is £2,000
  • Architects and planning consultants can give you a better chance of success
  • Any revisions you make will lead to more costs

Understanding planning permission is a crucial part of any building project. But getting to grips with all the required documentation and how much it’s going to cost can be a finicky process. 

In this guide we’ll explain everything you need to know to make a successful planning permission application and get your project off the ground.

Do I need planning permission?

Before you bury yourself in research, it’s worth checking if you actually need planning permission in the first place. 

The planning portal is a useful tool here. They have extensive guides that fill in the gaps about planning permission for home improvements, as well as for commercial and residential developments. 

Once you’re clear you need planning permission, you can turn your attention to assembling the paperwork you need to get your project across the line. 

What do I need to apply?

All planning permission applications entail a certain amount of paperwork. A valid application will need a set of accompanying documents in order to be registered, as well as some application fees. You can find an exact list of what you'll need by contacting your relevant Local Planning Authority (LPA), but at a minimum, you'll need:

  • The completed 1APP application form, which you can get from your LPA
  • A location plan showing the current site and its surroundings, and a site or block plan that details your proposed development
  • An ownership certificate for the property
  • A design and access statement

If you’re going to be applying by posting paper forms rather than online, you’ll need to include at least three copies of each document, although some planning authorities may ask for more. Although they recommend you apply online, a paper application won't hinder you compared to if you made an online planning application. All the relevant forms are available to download and print from the Planning Portal website. 

If you're planning to alter or enlarge your own house, you'll be making a 'Householder Application' - specifically for homeowners (as opposed to, say, developers) doing things like extending their houses or building conservatories. 

Your LPA may also specify additional documents depending on your project and where you’re building. If so, these should be specified on the planning authority’s website.

Applying for planning permission if your house is listed

Listed buildings are those of special architectural or historic interest. They’re considered to be of importance to the nation, and so afforded more protection against change by the planning system. If you want to change or demolish a listed building, you’ll have to obtain Listed Building Consent (LBC) from your local planning authority; in some larger cases, such as those of historic buildings or some country homes or estates, this consent can also come from the Secretary of State. Be aware, making changes without such consent is a criminal offence. 

Listed buildings come in three categories of ‘significance’:

  • Grade I (buildings of the highest significance: just 2.5% of all listed buildings are Grade I, and include cathedrals, palaces, and stately homes)
  • Grade II*
  • Grade II (90% of all listed buildings are Grade II, including many homes).

As with normal planning permission, your first point of contact will be with your local authority (use the Planning Portal). For listed building consent, however, you may also need to consult with the authority’s Conservation Officer, who can advise you on all the consents and work required on older or listed buildings – they can be reached via your local authority. Historic England is a strong source of information if you’re thinking of making changes to an older building, and have a range of resources on their website.

How much does it all cost?

In addition to the documentation, your planning application will also have to include the correct planning fees. The exact amount you’ll need to pay differs depending on where you are in the UK and what permissions you’re applying for. The planning fee to build a new single dwelling is currently £462 in England and Wales, and slightly less in Scotland and Northern Ireland.

But keep in mind that the cost of producing all the required plans and surveys is often more than the planning fees. £2,000 is a realistic minimum to set aside for architect and planning consultant fees, although this can vary across a wide range depending on your project’s complexity. Remember also that any revisions or appeals you may have to make will incur more costs.

Do I need to hire an architect?

Not necessarily. If you know what you’re doing you can produce your own plans using CAD software, meaning you can avoid paying for an architect.

However, it’s important to remember there’s a reason architects and planning consultants charge what they do. Their expert eye can head off problem areas in your proposal that might otherwise lead to its rejection, or costly issues later in the build.

How long will the application process take?

You should receive a decision from your LPA within 8 weeks of submission. Approval for more complex proposals can take longer, although you can file an appeal if you don’t have a decision after 13 weeks.

The LPA will grant planning permission based on your project’s development plan, its infrastructure needs, and how it will impact the surrounding area and environment. They'll also consult members of the public likely to be affected, although objections from neighbours won’t necessarily result in your application being rejected.

Can I change my application once it's been submitted?

If there are changes you'd like to make to your original application once it's been submitted, you can access your application in the Planning Portal and change it there - this guidance note should help. The Local Planning Authority will receive a notification and begin their validation process; if your proposed changes are non-material amendments (minor and not a significant change to your permission), they will be more likely to be approved. 

Planning permission glossary

Getting to grips with planning can sometimes feel like learning a new language. Below are some of the essential terms and phrases to help you decipher any planning documentation that comes your way. 

  • Planning consent: another word for planning permission. Put simply, whether you can or can't do a certain piece of work on your building. 
  • Application type: there are four main types of planning application - full planning application; householder application; outline application; and reserved matters application. 
  • Decision notice: if permission is granted, the decision notice sets out any conditions that must be observed during any building work, as well as reasons, on your building or piece of land. The time limit on a notice is usually about 3 years from the date of the decision.
  • Detailed plans: in planning terms, these are all the architectural and engineering documents up to the preliminary design stage. They should give anyone considering your application a full picture of what work you're planning to do.
  • Building regulations: these rules cover the structural elements of development. Like planning permission, building regulations approval also comes from Local Authorities. Building regulations approval can also now come from private sector Approved Inspectors who can check and approve your plans in the same way a Local Authority inspector would, for a fee. 

If you’re looking for land for your dream self-build project, find it with Deakin-White.

Credit: Addland


When you open that door to your first home, or your next home, you never know how your life will  change during your time there. One thing we know for certain is that inevitable collection of stuff that starts to fill every drawer, cupboard and room in your home.  When you decide to place your home on the market a simple dust and vacuum is not going to be enough; one of the first things you need to do is to get rid of your clutter. The quickest way may be to bin everything you no longer want or need. As easy as this may be, it isn’t good for the environment.  This is why, when you decide to sell your home you should start with sustainable decluttering.


Why do I need to declutter?

There are many reasons why you should declutter your home when preparing it for sale. When potential buyers view a home they want to be able to imagine themselves living there. If your house is filled with numerous collections or bursting to the brim with personal mementos, all a buyer will see is you and your family. Personal items can also make a buyer lose focus – when they are intrigued by you they are failing to see how they can make your property theirs.

A full or disorganised room will make the space feel smaller, and one thing all buyers are looking for is space. Clutter is space sucking, and instead of seeing the true possibilities a room holds, potential buyers will be struggling to see how they will fit in. Marketing your home with beautiful images is certainly going to catch a buyer’s eye, but an image of a home in need of decluttering will just be ignored, and this is the last thing you want when selling your home.

Start with electronic waste

We are positive that if you start looking through drawers, the back of cupboards and in your garage you will no doubt find an array of electronic devices from old mobile phones, televisions, printers, used printer cartridges and game consoles. Separate the electronics you find: those that work and those that are broken and could possibly be used for parts. There are many charities looking for electronics which they refurbish and donate to those who are digitally excluded. Should you be looking to dispose of your broken devices, search your council website for the correct way to do so. At Deakin-White we would suggest this be your last resort, as you may find that even parts can be useful to someone rather than going into landfill.

Have those good intentions gone?

January is now behind us and that New Year’s resolution to get fit and healthy could mean that you have some unused sporting equipment gathering dust in your home. Many of these pieces of equipment are big; they can take up so much space making the room feel a lot smaller than it actually is. Be proactive and honest, if you’re not using it then sell it or donate it to someone who will really appreciate it.

The ‘Just-in-case’ curse

Time to get to your clothes, and we guarantee that you will have items in your wardrobe that you have kept ‘just in case’.  It is time to be realistic – do you want all those clothes cluttering up your new wardrobe and still never being warn? Empty your wardrobe and drawers and get tough; only keep those clothes that fit, you love, and you actually wear.

There may be some items that really have seen better days, but there will be many which are in excellent condition and perfect to donate to a local charity. You may look at trying to sell some on Facebook Marketplace to make a few extra pennies – ideal to help you purchase a little something for your new wardrobe.

Hard to part with

It is funny how things like books, DVDs, and albums can be hard to part with; many people are mini-collectors and have more books on their shelves than they are likely to read. If you are a book lover, of course keep those that you love, are on your to-be-read pile or are hard to replace. Go through your entire collection and, again, it is time to make some tough decisions, or pack them away ready to decorate your new home.

Family photos are extremely personal; pack these away whilst your home is on the market, this again will help potential buyers to see themselves, not you, living there. Artwork is subjective, what someone may love, others could loathe. If you think the art in a room is distracting it may be worth removing it, even if it is only for viewings, so a buyers eyes are focused on what is important.

Sustainable move

We all have a responsibility to do our bit to help the environment, and we hope we have given you some ideas on how to get your home ready for sale in a sustainable way. Decluttering is an essential process for preparing your home for sale, and helps to give buyers the best experience when viewing your home.  

If you’re thinking of selling your home and want advice on the best way to prepare your property for maximum impact, contact our team.

Click here for the latest market insight for your local area:


What does 2022 hold for you and your home in Herts, Beds & Bucks.

With every new year we have expectations of the year ahead; we always hope it is better than the last, and during a pandemic we wish that even more. Yet, as we know, there will be a few challenges for us this year as economists predict that our living standards will deteriorate . But there is also some light too, whether you’re looking to move home or stay put, it is always good to be prepared. Our team at Deakin-White have come together to give you an insight into what 2022 holds for you and your home.

Base rate increase

If you didn’t have your eye on the ball last month, you may have missed the Bank of England’s surprise decision to increase the base rate to 0.25% from 0.1%, after the Monetary Policy Committee approved the decision. This is the first rise in more than three years. How does this affect you?  The central bank uses the base rate to charge other lenders and banks when they borrow money, which in turn influences the rate at which you borrow and savers earn. This may only equate to a relatively small increase in your monthly payments for those with a variable rate mortgage, and if you have a fixed rate deal you can breath a sigh of relief as you are protected for now.  Should you be looking to secure a new mortgage you will find that the rates are higher.

Buying a home

If you were looking for a home over the last 18 months you will know you have been caught up in a frenzy where available properties have been few and buyers many. This lack of supply over demand saw house prises rise and many buyers missing out on properties and even not even getting a viewing. We predict that this year will see things starting to balance out a bit. We have already seen an increase in requests for valuations from sellers in Herts, Beds & Bucks. It’s not just us that have seen an increase in valuation requests, Rightmove have also stated that they have seen a 19% increase in requests compared with this time last year. We’re excited with the range of homes that we predict will be coming on to the market in the new few weeks.

Selling your home

Last year was most certainly a sellers’ market but we do believe this year we will see more stability in the home counties housing market, although we still expect it to be strong for sellers. "If you do decide to sell your home in the new year, your chances of finding a buyer are very high, as we’re still seeing huge levels of buyer demand, and not enough homes available to buy”, according to Rightmove's property expert Tim Bannister. We have many buyers registered with us at Deakin-White who are still looking for their first or next home. If you’re curious about the current value of your property or thinking about moving, give our team a call.

Make your finances a priority

Regardless of what ups and downs this new year will bring, you have the power to get yourself in a healthy position financially. We can all make small changes here are there that can help towards a deposit, a new bathroom, or even simply improving your quality of life. When is the last time you did a rigorous assessment of your outgoings? You will be surprised by the number of people who don’t realise they are paying small subscriptions out for one thing or another every month. Be frugal about shopping and more so about what you waste – every positive change you make at home will have an impact one way or another to your monthly finances.

What is in your 2022?

New year plans and resolutions can often change or be put on the back burner as life takes over, but whatever you do this year, always keep a watchful eye on what’s happening financially around you. Placing yourself in a financially savvy position will only be of benefit when you decide it is time to move home and when that time comes, we will make sure that your money is invested wisely.

Selling your home can often involve some tactical decisions, as well as those practical and heartfelt ones. Only you know when you feel the time is right to place your home on the market, but according to the experts there is one month proven better than others. Recent data from Rightmove confirms that March is the best month for sellers, as it is the time with the highest number of potential buyers per available property. This is why you need to get moving if you want to sell your home.

“There is usually a wave of buyers in March through to spring, who are hoping to be in their new home by the end of summer, or are acting on a desire to move which has been growing since the start of the year. This means that sellers coming to market at this time are often met with plenty of interest for their home, in many cases leading to a successful sale,” states Tim Bannister, Director of Property Data at Rightmove.

Spring into action

One of the beautiful things about spring is how everything starts to come to life; there are signs now, such as daffodils starting to bloom. Just as nature dusts the cobwebs of winter, it is time for you to spring into action and prepare you home for sale if you want to take advantage of this seller season. But where should you start?

It may sound a bit cheesy but, honestly, a spring clean is the best starting point there is, and we don’t just mean a physical one. One of the main barriers that many sellers have when selling their home is letting go. You may be all for a move, but are you ready to see your home for what it is, flaws and all, and make the right changes to attract the bounty of buyers? It is not always easy to see your home as though you were a buyer, but by doing so you are doing everything you can to maximise the value of your home.

A spring clean isn’t only about spotless windows and pristine floors, but at the heart it’s ensuring your home is organised, clutter free, and homely. Many sellers when preparing their home for sale can go too far, creating a sterile scene that is soulless and void of personality. Take some inspiration from show homes and home magazines where rooms are clean and tidy but have beautiful touches, such as vases of flowers, carefully put together book shelves, and accessories which complement the décor.

Get it right from the start

From the first photograph presented online, to the sight when a buyer takes those first excited steps towards your home, no matter how beautiful your home looks inside, first impressions can make a huge impression when it comes to viewing or buying a property. Over the last few weeks our homes have been battered by winds and rain leaving our exteriors not looking their best, which is why it is essential you put some work in.

Freshen up any paintwork, tidy your garden and add some seasonal plants (let’s face it a garden or planter always looks a thousand times better when it has some colour in it). We cannot promise a sunny day when it comes to viewings, so the more you do to add some life to your home’s kerb appeal can only help those active and determined buyers who choose your home to view.

Last but not least give us a call.

When it comes to the local market, we are the experts you need to navigate you through the entire process, from ensuring it is priced correctly, through negotiating offers to working tirelessly throughout the sales process, so your home doesn’t just sell but is successfully sold. Therefore, if you are looking to sell your home, contact our Deakin-White team today.

Why scent matters when trying to sell your home

When a potential buyer views your home, they will be soaking in every aspect: the space, the décor, how the property works, but what about how it smells? Our sense of smell is powerful; it can evoke emotions, and is the sense most closely linked to memory. It can also provoke an immediate response. When a perfumer is developing a fragrance, they seek to convey a wealth of feelings through their distinctive mix of aromas, yet what one person may love, another may loath. No matter how beautifully presented your property is, how perfect it matches their dreams, if there is a particular scent that lingers, you can guarantee that this is what they will remember when viewing your home. This is why scent matters when trying to sell your home.

Winter doesn’t help

With the cold winds blowing and freezing temperatures, we are less likely to have windows open. The echoes of ‘shut that door’ will be singing through households as energy bills are always at the forefront of our minds. Keeping our homes warm around this time of year does mean we often sacrifice ventilating them; therefore, scents that can often be dispelled by an open window may take hold. With this in mind, it is essential that you are extremely conscious about aromas in your property, especially when you know viewings are about to take place.

Some of the most common smells are:


The smell of fresh bread, a delicious dish cooking in the oven, that cheeky takeaway on the weekend – food and aromas are magical and intoxicating. Yet, once the last pot has been washed and your taste buds rejoicing, what can be left is a particular scent in the air. You may not notice it at first, but if you have left food out overnight, you will know that your kitchen the next day may not thrill you as it did the night before. Of course, you need to cook good and nutritious meals whilst your home is on the market, but just be conscious of what you cook the night before a viewing in case it has a strong odour that refuses to leave.

Our beloved pets

Oh, how our pets have gotten us through the pandemic, with many more people owning a pet today than a couple of years ago. We visit more homes today where there’s a furry companion than not. We think everyone will agree that our furbabies do come with their own unique, and sometimes potent, little aromas all of their own, but because we live with then constantly we often can start to not notice any scents lingering as we may once have done. Potential buyers will be entering your home with devilish noses and will always notice smells that you don’t. To minimise the impact pets can have on our homes you can remove those major odour producing items, such as their beds, toys and litter trays, for viewings, and it is always worth giving carpets, sofas and soft furnishings a deep clean with a deodorising product.

Artificial scents

Who doesn’t love a scented candle or a plug-in, or you may prefer incense burning through your home, yet those can often not be subtle and can give off strong aromas that can be a complete turn- off to buyers. Many people can be very sensitive to strong smells and they may even struggle to view your home if they feel the smell of these artificial scents is overpowering. Try, where possible, to use more natural aromas, for example fresh flowers provide a beautiful scent and will also add some colour and warmth to a room.

Trust your senses

Many of us are spending longer hours in our homes as we work from home, as well as continuing with our daily family lives. Therefore, our ability to instantly notice an aroma can often be diminished, which is why it is always best to assess your scent ability with a fresh nose. Take a walk, and after enjoying the fresh air come into your home and take a deep breath; you will then be surprised at what you discover.

Everyone’s home has its own aromas, and this has absolutely nothing to do with cleanliness. Whether it is bleach, incense, pets or last night’s meal, strong aromas will naturally have a ‘marmite’ reaction from potential buyers. In our own surroundings we tend to go nose-blind, which is why it is always a great idea to get someone else’s opinion.

Truth is essential

Do you have a friend or neighbour who will be truthful, even if you really don’t want to hear it? This is the friend or family member you need right now, they, we know, will be sensitive to the scents that they find in your home, but it also means you have time to do something about it.

Remembering what matters

Even in this busy sellers’ market, buyers will discard a property for many reasons and battle for those that meet their needs. If you consider all the senses: especially how it looks, sounds, feels and smells, when preparing your home for sale you will, no doubt, have buyers queuing to make an offer.

For more advice on how to maximise the sale of your property, then contact our team.

Four New Year’s resolutions to refresh your home in 2022

As the bells chime and the sound of Auld Lang Syne lingers in the air, we see a new year as a fresh start, a clean slate as it were, and many of us make resolutions. With aspirations to get fitter and healthier very often on the cards, yet have you thought about making a few resolutions for your home which could be easier to keep? Whether you have plans for a move in 2022 or not, your home is a place where you relax, recharge, spend time with loved ones, and we think it deserves a pamper or two along the way. That’s why our team at Deakin-White have come up with four New Year’s resolutions to refresh your home in 2022.

1. Why wait until spring

The tinsel is coming down, and the lights are being put away for another year, and whilst you are de-Christmasifying your home what better time to have a sort out, too. With all the new goodies you have received and that pile of kids’ toys battling for space in the cupboards, what better time to have a sort out so your home is all sparkling ready for the year ahead. After you have done reorganising, what about a deep spring clean? You can pull away the cobwebs of the past year and feel like you are having a brand new start.

2. Let’s get organised

How organised is your home? If you’re a fan of The Home Edit you can be envious of how they completely transform people’s spaces into a dream of organisation. With containers and baskets and lots of labels, a space which was a bit chaotic transforms: everything has a place, and things can be easily found – imagine that!! Now, you may not wish to organise your wardrobe, fridge and cupboards to such an extreme extent, but there is something to be said for having a few ‘organisers’ to help keep things tidy.


3. Add some colour

One of the most cost-effective ways to completely change the look and feel of a room is to change the colour scheme. Colour has a powerful way of affecting our behaviour, moods and thoughts; it can soothe us when we feel frazzled and can also heal our energy when we need it too. Even if you are not brave enough to add colour to your walls, you can do it through accessories and artwork. But which colour should you choose?

Pantone have invented a new shade for its colour of the year 2022: Very Peri is a happy periwinkle blue. They describe Very Peri as the “happiest and warmest of all the blue hues.” Blue certainly seems to be the colour of 2022, as it is also the choice of Dulux’s colour of the year – Bright Skies™. Dulux describe Bright Skies™ as a “light, airy and optimistic blue that’s good for the soul. It promises to open up and revitalise your home.”

4. Fill with green

In the spirit of getting healthier in the new year, how about spreading that to your home too. Adding plants to your house not only adds beauty and a touch of comfort but also offers strong health benefits too. Our homes can been filled with what are known as ‘off-gas’ pollutants which come from man-made materials; many houseplants can absorb these toxic substances, making them efficient air cleaners.

NASA scientists have actually done extensive studies on the air cleansing power of house plants and have even put together a list of indoor plants that cleaned the air most efficiently, including many household favourites such as: aloe vera, spider plant, peace lily and Chinese evergreen. House plants improve more than your home’s air – they also have healing powers for you, too. They are also known to improve your mood and lower stress and anxiety as well as reducing fatigue. If you work from home they can help to improve your performance and focus, who knew adding some green to your home could have so any positive benefits.

There’s no place like home

With the days short and colder, it is known that refreshing your home can boost your mental health, and who wouldn’t want to start the new year feeling refreshed too. And should your hard work start you thinking of pastures new, then we are here to ensure you keep the resolution of a new home too.

To find out about what is happening in the property market, give our team a call.



Deakin-White have an opportunity to offer you this exclusive deal from our good friends at P&L Wheelie Bin Cleaners, we love to support local companies and this is an amazing local company which is offering Deakin-White followers and customers an exclusive deal.

See flyer below for a fantastic opportunity to get your bins cleaned ahead of the summer. We all know once it gets hot and your bins start to become smelly it does not take long for them to get full of pests and maggots.

Here is some key information for you to consider if you choose to get your bins cleaned with us to make the joining process quicker and easier for yourself.

Payment Process:

All payments for the deals will need to be made in advance.

All payments are made via bank transfer directly into our Business account.

If you wish to receive a receipt for your payments that you have made it will be sent electronically when requested.

You will receive an electronic invoice via email for the bins we have cleaned.

You will only be charged for the bins that are cleaned so if your bin is locked away or the bin men have refused to take it by the time we have arrived you will not be charged.

If you are interested send a text message to 07377845776 or email This email address is being protected from spambots. You need JavaScript enabled to view it. with the following details:

Full name

Full address




What bins you would like done and if you have opted for our exclusive.


Things to note.

We clean general waste once week and recycling bin the following week.

Please make sure your bin is numbered so we can identify your bin.

Please don’t put your bin away until we have cleaned it.

Please check your email for your invoice.

Thinking of buying a home in Herts, Beds or Bucks? What should you expect in 2022?

When it comes to the local property market in 2021 and the UK in general, words like crazy and frantic spring to mind. It was a year where the number of properties on the market was low and yet demand was overwhelming at times. Where house prices reached record highs at times, and many buyers were left out in cold and even struggling to get viewings. As we are heading to the end of the first month of the year, what is it like out there for buyers? What should you expect if you are looking to buy a home in 2022?

What has been happening

Competition for homes from buyers was fierce at the end of last year, which has been confirmed by data from Propertymark (the leading membership body for property agents). “Our Housing Market Report for November revealed an average of 29 potential buyers for every available property per branch – a 21% increase in competition from October, however, despite a rise in the average number of potential buyers, a record low supply of properties was recorded, with an average of just 20 homes per branch – 50% less than in November 2020,” stated Nathan Emerson, CEO at Propertymark

With the end of the stamp duty holiday last year, it was predicted that things may settle down this year, but this has not been the case. According to recent data from Rightmove, the number of buyers enquiring about homes is 15% higher than the same time last year. Yet, before you start to panic and wonder if you are going to face the same challenges finding a home as last year, there may be some light on the way for your search. Rightmove figures show that the number of requests for home valuations during the first working week of 2022 was up by 44% on the same time last year, and up by 48% on the same period in 2020.

What this means is that we should start to see more homes coming on to the market, giving you more choice as a buyer. At Deakin-White, we are seeing an increase in the number of enquiries by potential home sellers, who, due to a steadier return to normality, have increasing confidence about making that move which they have been considering for a while. There will still be competition for properties, and there are things you can do to make sure you are in the best position should you find that home of your dreams.

What you can do?

Buying power is what you need if you’re looking for a home in the next couple of months, and that can start with thoroughly understanding your financial situation. Playing the guessing game on presumptions and out-of-date agreements is going to place you on rocky ground before you have even begun your property search. You also don’t want to fall in love with a property, and start to plan where you will put your furniture, only to discover that you can’t afford it. Do a full financial audit, make sure your credit rating is in a healthy place, and then seek professional advice from a mortgage advise; if you unsure who to ask, we can certainly recommend a mortgage broker who has helped many of our clients.

We all have a vision of what our next home will look like, but what you think you want and what you actually need can often be very different. Sticking to an ideal and not being willing to be open to ideas or being able to compromise will make your search virtually impossible. Often it can be those properties that you had discounted for one reason or another that end up being the ones that steal your heart.

If you are selling a home as well as buying, in this market it is essential that you find a buyer for your property first before you start to search for your new home. You don’t know the position of other potential buyers, and having a buyer for your property will place you in a strong buying position and your offer will be considered stronger as a result.

You are not on your own

Many buyers underestimate the value an estate agent can bring to their search. Give our team a call today and let them know exactly what you want and need from your next property. You never know, the next home we are called to value could just be that one you are looking for. For more advice on the property market, and how to navigate it as a buyer, give our team a call.

If you are thinking of selling your home in the new year then you need to act now. But why? New year is weeks away, surely you can get all the hustle and bustle of Christmas and the celebration of the end of 2021 out of the way before you start to consider placing your home on the market? You may decide to think again when you have read our reasoning.

You could miss out

This has certainly been a year where the number of properties for sale has been low and buyer demand extremely high. Yet even in this sellers’ market you can still miss out if your home isn’t visible online for the busiest season of the year. Whilst most of us are trying to put together our kids’ latest toys, or nodding off stuffed full of Christmas dinner and chocolate, millions of us are spending our time looking for a new home.

Rightmove has reported that there was a 50% increase in the number of people scrolling through their website on Boxing Day last year compared with the year before. This post-Christmas surge has actually become the norm and as a result, at Deakin-White we like to get sellers prepared so we can launch marketing their home to hit this influx of buyers.

"As soon as Christmas Day is out of the way there’s a boom in people searching for property on Boxing Day, perhaps with time available during the holiday season and the resolve to enjoy their next Christmas in new surroundings. That is likely to push prices higher again and increase the competition from other buyers. Some of those additional buyers will also be new sellers who have held back from launching their property to market until this Boxing Day buyer boom, judging it to be a good time to sell and to move in 2022,” states Rightmove’s Director of Property Data, TimBannister.

No time to waste

Whether you’re happy for your home to be marketed now or prefer to wait for the post-Christmas rush, we want to get things moving straight away. Having Christmas photos looks lovely at this time of year with your tree & decorations, come January when we head back to normality, we can come round and take new images so your marketing doesn’t look dated.

Be clear

If you wish marketing to start before Christmas, be prepared for buyers wanting to view your home. There is nothing more off-putting than trying to view a property that is not available or inflexible to meet your needs. You could do more harm than good by undertaking this approach, but you may wish to stipulate that viewings can be undertaken until a specific date and commence again in the new year.

As we have mentioned it is the period between Christmas and New Year that sends property website servers into a frenzy, so if you want this Christmas just for you and your family, then request your home be marketed to hit this busy time so you can tap into all those incredibly keen buyers eager to move into their new home in 2022.

On the move

It is funny how the thought of a new year, a new beginning, drives so many people to want that new beginning to be in a new home. If you see your 2022 within different surroundings then get in touch with our team today so we can ensure that you can enjoy Christmas and truly have something to celebrate in the New Year. Call our team today and let us help you sell your home.


The Property Ombudsman Trading Standards